There's No Risk to see what we can do for you

it's time to take your business

to the next level

How To Get More Chiropractic Referrals

Last Updated: May 7, 2019

I think most doctors would agree that referrals are the new patients you can bring into your office.  So what kind of chiropractic marketing do you have to do to get more of them?  In this article I’m going to break down how we were able to generate twenty or more new patients from referrals each month.

No Pressure

I’ve had the opportunity to be around some very high volume offices.  Offices in the 1500 to 2000 visits per week range.  Some of those offices employed high pressure systems to generate referrals.  They would tell the patient to think of people that they knew and they will force the patient to sit in the room until they produced some names.  This actually did work, but it’s not a good long term strategy.

Everything my wife and I did in our practice was low pressure.   We encouraged our patients to refer, but we didn’t hold the hostage if they didn’t.  We wanted them to feel good about the process and that worked well for us over the years.

You Have to Ask

You’ll find that your patients are happy to refer friends and family members in if you ask.  I’m not saying that you have to sit in front of them and physically ask them.  There are two programs we used in our practice that showed patients we wanted them to refer without asking.

  1. Referral Card Program – Our referral card program was very easy.  We had high quality 5 by 7 cards printed up for us, and we handed out two of them to every patient every other month.  This resulted in a steady stream of new patients with very little work on our end.
  2. Patient Appreciation Days – On the off months that we didn’t do the referral card program we PAD’s.  We also made this process very simple, and it had the same result.  By simply letting our patients know that they could refer we were able to generate more new patients.

I know I didn’t give you in-depth information on how we ran the above programs, but I did give detailed advice on those topics on my “Chiropractic Marketing 101” article.  If you click the links above you’ll see how you can access that information.

By Mike Hamilton

How useful was this article?

Click on a star to rate it!

Average rating / 5. Vote count:

We are sorry that this post was not useful for you!

Let us improve this post!

services

CHIROPRACTIC WEBSITES
VETERINARIAN WEBSITES
REPUTATION BUILDING
GOOGLE ADWORDS
CHIROPRACTIC SEO
VETERINARY SEO

CHIROPRACTIC MARKETING
VETERINARIAN MARKETING
SOCIAL MEDIA MARKETING
REPUTATION MARKETING
VIDEO MARKETING
NEWS AND MEDIA

GOOGLE MAPS (GMB)
BLOGGING
WEBSITE ANALYTICS
LANDING PAGES
WEBSITE PORTFOLIO
CONTENT MANAGEMENT

contact us

Inception Online Marketing
De Pere, WI 54115
(920) 857-1106

Engaging Chiropractic Newsletters

Engaging Chiropractic Newsletters

Last Updated: April 30, 2019 Many chiropractic offices love the idea of sending out newsletters. After all, when done right, they’re a great way to keep your patients engaged and increase the chances they refer friends and family to you. ...
Read More
Social Media Marketing Companies for Chiropractors

Social Media Marketing Companies for Chiropractors

Last Updated: May 1, 2019 As a doctor, I am sure you have been aware of the recent push for social media marketing for chiropractors by many different companies. Here at Inception, we recommend our clients to be active on ...
Read More

Complete Chiropractic Marketing Services

Complete Chiropractic Marketing Services Last Updated: June 25, 2019 When I speak with doctors across the country the number one problem I’m asked to help with is finding more new patients.  Let’s face it, our chiropractic schools simply do not ...
Read More