Promote Your Chiropractic Website Blog
Last Updated: May 31, 2019
Your chiropractic business has no more valuable internet real estate than you company chiropractic blog. Your chiropractic blog can make a significant difference when it comes to boosting the rank of your website. This article will lay out 5 ways you can get more SEO strength from your blog.
The first is to use long tail keywords in the title of your posts. What this means is that if you are a chiropractor in Madison, WI, you need to use a title like “Great Information from a Chiropractor in Madison, WI”. If you were to just say “Chiropractor” and not add “Madison, WI”, you would be competing against every chiropractor instead of just those in Madison, WI. Make sure you include the types of words that people in your area would be searching for.
When you optimize your blog posts you need to spend some time thinking about all the things that someone in your market would be searching for. Again in the chiropractic field people will be searching for terms like “chiropractor Madison” or “back pain Madison”. Focus your blog posts on topics that include your major keywords, and you will be likely to have more visibility in the search engines.
The second thing to think about is the text that links back to your website. You posts should have links in them that point back to things on your website. The links you should use today need to be branding links. Use the name of your office or your name as the link, and avoid using your main keywords as your link. Websites today are being penalized for having too many exact match anchor text links, which means avoid using your main keywords as the link.
The third thing you can do to maximize your blog posts is to add social sharing buttons to your site. This gives your readers a chance to share your content, and it allows Google to see that your content is popular. Social signals are being used today to determine the quality of content. This is an area were many chiropractic website blogs fall short.
The fourth thing you can do to improve the SEO value of your blog posts it to link to other authoritative authors. If you are getting your ideas from another author don’t be afraid to share that information with your readers. Google will give you more credit for doing so, and you may even be invited by the original author to guest blog on their site in the future.
The fifth step is to promote your content in as many places as you can. You can post your content on your blog and then share the link to that post on Twitter, Facebook, Google +, and any other social media outlet. You may even want to consider creating a video of your post and uploading it to YouTube. The more places you distribute your content the more chances you have of generating social buzz. The great news is that it can be done very quickly with a little practice.
I hope this article have given you some ideas about what you can do with your content. Stay tuned for more great information about how you can dominate your local market from Inception.
By Mike Hamilton
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