From Clicks to Patients: The Optometrist’s Guide to Winning with SEO

In today’s digital world, showing up on search engines isn’t just about being seen—it’s about attracting the right patients and growing your practice.

In this on-demand webinar, we break down exactly how to use SEO to elevate your online presence, rise in local search rankings, and turn casual visitors into booked appointments.

You’ll learn:

1. The difference between on-site and off-site SEO—and why both matter
2. How to stand out in your local market using simple SEO tactics
3. What makes a website both search-engine smart and patient-friendly
4. Easy, actionable steps to bring in more traffic and convert it into real results

Whether you're starting fresh or fine-tuning an existing strategy, our team at Inception Online Marketing will walk you through practical, proven methods to help you grow with confidence.